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A podcast – Diversify your revenue streams and build a leading e-commerce brand
I had the pleasure of being interviewed by good friend Larissa from The Salon Owners Collective. We had such a wonderful chat about how stores leverage e-commerce principles to increase your sales and work toward scaling an e-commerce business.
In this episode I share:
- In this episode I share:
- How to set your online storefront apart and have it feed your brick-and-mortar business and vice versa
- Determining your value proposition and the best ways to communicate it
- Viewing e-commerce as a long-game way to scale and build sustainable success