How Retailers Can Use Discounting Without Harming Their Brand
Sales are great for boosting sales in the short-term, but there is a risk that retailers can become too reliant on this tactic. In this post we look at how retailers can…
Email Marketing and E-Commerce
Email marketing is so important in E-Commerce- lets explore why! Hi %FIRSTNAME% For many years now, email marketing has been one the most important channels of communication. I have heard “Email…
Grow Your E-Commerce Email List with Leadmagnet
Increase conversions and build an email list to grow your business! If you can’t convert website visitors into customers the first time they land on your site, collect their information such…
How to Optimize Your E-Commerce Conversion Rate
Your ecommerce conversion rate is more than just a sign of the quality of your store. It’s a good indication of how many other aspects of your brand as a whole. As…
How To Price A Product
How To Price A Product: A Scientific 3-Step Guide (With Calculator) Product pricing is an essential element in determining the success of your product or service, yet…
9 Secrets the Pros Use to Create Great Facebook Ad Copy
Writing great Facebook ad copy, like writing great books (or blog posts), is a craft. David Ogilvy was considered a master of his craft. He understood before anyone else the importance…
Key E-Commerce Shopping Dates
People typically think of Black Friday as the be-all and end-all of big shopping dates. Though Black Friday is indeed a massive day for retailers, there are countless other events…
Newsletter Ideas for E-Commerce Business Owners
What should you put in a newsletter? It’s one thing to hear that a newsletter is a great way to stay in touch with your audience. Or to hear the…